Jam sessions

This year we are adding Jam Sessions to the conference. This is a great opportunity for all attendees to share, brainstorm or troubleshoot anything they feel like in the world of CRO, AI and Growth.

Ever attended an unconference – then you know the drill. If not, here’s how it goes…  We are putting up a board of multiple slots for 25 minutes each. Anyone who feel like it can put up their name and topic and claim one of the slots. When the board is full it’s full!

When the Jam Sessions start - everyone can go to the session that seems most interesting. It doesn’t have to be a formal presentation. For example, If you just want to get some people in the room to discuss what AI tools they use in their daily work - Post it on the board.

In order to get the action going, we have pre-filled the board with some interesting topics and names, you'll find them below. If you are interested in hosting a sessions, get in touch!

Planned sessions

Navigating the AI-driven web of tomorrow - Björn Alberts

Björn Alberts, Senior E-com Advisor at Eidra, explains how AI is transforming the customer journey and what it means for visibility and conversion.

The state of AI in CRO - Anders Scheef

Of course AI will be a big thing in the future - but more importantly - what is happening right now? What are the tools & methods people are using? And what results are people seeing? This discussion will be moderated by Anders Scheef, Conversionista's own AI lead.

What I learned from many, many, many A/B tests - Kim Dahlroth, Zebro Labs

Kim is probably one of the people in Sweden who has done the most A/B tests. He should have learned something, right? Prepare yourself for a parade of successes and fiascos, but above all – lessons learned.

How to kill ideas - Emma Lindahl, ICAx

Organizations are full of good ideas. We often talk about how to find the good ideas, but we must also understand hwo to spot and kill off the bad ideas before we spend. Too much time & resources on them.Emma has actually developed a model for this, which she will share.